Shelfcanvas

Make a white background photo for any product listing

Upload a phone photo. Get a pure white (RGB 255) JPG and a transparent PNG, 2000 × 2000 px, for 1 credit.

Jewelry diamond ring — white background before: original close-up
Jewelry diamond ring — white background after: isolated diamond setting

Upload a photo

or drop an image here, or paste

No photo? Try one
Apparel linen shirt — white background before: shirt on a hanger and branch
Apparel linen shirt — white background after: hanger and branch removed

No card needed

Key facts

  • Shelfcanvas, an AI product photo editor for marketplace sellers, removes the backdrop and places your product on pure white, RGB 255, 255, 255.
  • Every photo comes out 2000 × 2000 px with the product filling about 85–90% of the frame — large enough for Amazon's zoom, which needs images over 1000 px on each side. sell.amazon.com/blog/product-photos
  • You get a white JPG and a transparent PNG of the same cutout for 1 credit.
  • 更换背景时,商品自身的像素保持拍摄时的样子。
  • Works from any phone or desktop browser — no app, no Photoshop.
  • In our 47-photo test set, no product was removed by mistake, and each photo took about 8 seconds.

No light box, no Photoshop

Shoot on a desk, a bed or a kitchen counter. Shelfcanvas finds the product and puts it on pure white.

Hangers, stands and clutter, gone

Busts, hangers, clips and props are removed so only the product is left.

Ready for your listing

Pure RGB 255 white, centered, 2000 px, plus a transparent PNG for ads and designs.

How to change a photo background to white

  1. 01

    Upload a photo

    Press Upload a photo, or drop or paste an image. Any background works, even a cluttered desk.

  2. 02

    Choose where it's going

    Pick Amazon, Etsy, eBay or Shopify and the size is set for you. Leave Soft shadow off for a plain white main image.

  3. 03

    Generate and download

    Press Generate. Log in or create an account if you haven't — your photo and settings are kept. Download the white JPG, the transparent PNG, or both.

A white background photo editor for every product

Gemstone necklace on a display bust
Gemstone necklace on a white background

Jewelry

Small, shiny and usually shot on a bust or a hand. Stones, clasps and fine chains are kept; busts and stands are removed; a pair of earrings stays one product.

Beauty

Bottles and jars in a range come out on the same white, centered and sized the same way, labels exactly as you shot them.

Shoes & bags

Leather, suede and canvas keep their color. Straps and handles stay; the box, tissue paper and stand go.

Add a white background to a photo instead of reshooting it

Light box + cameraPhotoshopShelfcanvas
What you needLight box, lights, a cameraPhotoshop and editing timeA photo from any phone
Pure RGB 255 white光线理想时Yes, with a fill layerAlways
Hangers, stands, clutterRemove by handRemove by handRemoved automatically
Marketplace sizeCrop by handCrop by hand2000 × 2000, product 85–90%
Transparent PNG—YesIncluded
Cost per photoEquipment + your timeSubscription + your time1 credit

White background rules for Amazon, Etsy, eBay and Shopify

  • Amazon main image: the background must be pure white, RGB 255, 255, 255, and the product should fill at least 85% of the frame. Images larger than 1000 px on each side can be zoomed. sell.amazon.com/blog/product-photos
  • Etsy recommends listing photos at least 2000 px wide and tall; the first photo should be at least 635 px. On Etsy, transparent areas of a PNG show up as black, so use the white JPG there. help.etsy.com/hc/articles/115015663347
  • eBay: photos must be at least 500 px on the longest side; eBay recommends about 1600 × 1600 px. eBay picture policy (id=4370)
  • Shopify: square images of 2048 × 2048 px usually display best. Shopify product media types

Amazon

> 1000

px on each side to enable zoom

Pure whiteAny

RGB 255,255,255; 85% product fill is recommended

Minimum:
500 px on the longest side
Maximum:
10,000 px on the longest side
File size:
Not published
Shape:
No required shape; keep the set consistent
Photos per listing:
At least 1; 6+ recommended; maximum not published
Formats:
JPEG (preferred) / TIFF / PNG / non-animated GIF

sell.amazon.com/blog/product-photos · Checked October 2026

Etsy

2000 × 2000

px or larger on both sides recommended

AnyLandscape or square

Transparent PNG areas display as black on Etsy

Minimum:
635 px wide and tall for the first photo
Maximum:
Not published
File size:
Files over 1 MB may not finish uploading
Shape:
Landscape or square first photo
Photos per listing:
Up to 20
Formats:
JPG / non-animated GIF / PNG / SVG / HEIC

help.etsy.com/hc/articles/115015663347 · Checked October 2026

eBay

1600 × 1600

px recommended, approximately

White recommended1:1 or 16:9

Reflective jewelry can use a dark background

Minimum:
500 × 500 px; policy specifies 500 px on the longest side
Maximum:
Not published
File size:
Up to 12 MB
Shape:
1:1 or 16:9 displays best
Photos per listing:
Up to 24
Formats:
JPEG / PNG / GIF / TIFF / BMP / WEBP / HEIC / AVIF

eBay picture policy (id=4370) · Checked October 2026

Shopify

2048 × 2048

px; square images display best

AnySquare recommended
Minimum:
Not published
Maximum:
5000 × 5000 px or 25 MP
File size:
Less than 20 MB
Shape:
Use a consistent aspect ratio for main images
Photos per listing:
Up to 250 media per product
Formats:
PNG / JPEG / TIFF / BMP / GIF / SVG / HEIC / WebP

Shopify product media types · Checked October 2026

Last checked against Amazon, Etsy, eBay and Shopify help pages on October 10, 2026. How we check →

Why does a white-looking background still fail?

A background at RGB 245 looks white on screen but isn't pure white, and Amazon's main-image check reads the pixel values. Shelfcanvas exports exactly 255, so the background is white by the number, not just by eye.

Photos on a white background: 3 habits for the best result

Show the whole product

四周留一点空白,让整件商品都在画面中;被裁掉的部分会保持裁切状态。

Use soft, even light

A window on an overcast day beats a flash. Even light keeps colors true and edges clean.

Pick a backdrop that contrasts

No white sheet needed. For white or clear products, a darker surface gives the cleanest edge.

For sellers without a studio

  • Pure white main images from phone photos. Every background pixel is RGB 255, and your product's own pixels stay as shot.

  • One upload, every marketplace size. Download for Amazon, Shopify, Etsy or TikTok Shop.

  • Free tools for the routine work. Resize up to 100 photos at a time and check Amazon main images, with no sign-up.

From phone photo to listing

  1. Shoot near a window with the product filling most of the frame. Any plain surface works.
  2. Press Make it white.
  3. Download at your marketplace's size, then check it with the Amazon image checker or resize the rest of the set with the bulk resizer.

FAQ

Make your first white background photo

1 credit per photo

Upload a photo